Anchor Kim Ju-ha opened up about her honest regrets over investing in a vacant commercial property.
On the April 11 broadcast of Maeil Broadcasting Network (MBN)’s “Kim Joo-ha’s Day & Night,” real estate expert and author Song Hee-gu appeared and shared his investment experiences and strategies.
When asked about “the type of real estate investment people regret the most,” Song Hee-gu immediately answered, “Buying vacant commercial units,” stressing that it “can be a fatal choice.”
In response, Kim Ju-ha admitted, “I did that too. It has been more than 10 years, and the price is still the same,” revealing her own investment experience.
Song Hee-gu cited high maintenance fees and oversupply as key risks in commercial property investment. He noted, “You must carefully examine the number of households in the surrounding area and the amount of commercial space supplied,” adding, “For example, if there are 3,000 households, only about 30 commercial units will survive. In the end, only about 10% do well.”
Drawing on her own case, Kim Ju-ha said, “I thought there would be strong demand because it was near a university, but there were simply too many commercial units,” and confessed, “Even though it was on the first floor, vacancies kept occurring.”
The program also introduced Song Hee-gu’s investment philosophy. He explained, “Instead of tying up a large sum in a long-term lease deposit, I chose to live in a cheaper monthly rental and focused on investing in better locations,” adding, “That is how I built assets worth around 20 billion won in 15 years.”
This article has been translated by GripLabs Mingo AI.

