UK-based integrator GVAV, which is in the middle of a multi-year investment programme, celebrates its 50th anniversary this week.
The multimillion-pound investment in its infrastructure has seen the company upgrade its regional branch network across the UK, move to a larger HQ and increase its workforce to more than 170 people.
The expansion has allowed GVAV to supporting increasingly complex projects across a range of sectors.
Under the leadership of Brian Abrahams and Lilian Cutting, a specialist video division within Greenham Trading, under Taylor Woodrow, was founded in 1976.
Rapid expansion during the 1980s and 1990s saw major supply contracts secured with councils, schools, colleges and universities across the UK.
Following the sale of Greenham Trading to Bunzl in 2001, Abrahams and Cutting led a management buyout of the video division, establishing GV Multimedia as an independent AV business.


In 2020, GV Multimedia rebranded as GVAV to coincide with a leadership transition, as Brian and Lilian entrusted the company to their respective children: Daniel Abrahams, Kristian Cutting, Nicola Cutting and Michelle Shepherd-Endersby.
Joint managing director Daniel Abrahams said: “We have never been in a better place to deliver scale, quality and support for our customers.
“The last 50 years have clearly shown that if we are to succeed in a sector and adapt with the technology for the long term, focus, experience and investment are critical.”
Joint managing director Kristian Cutting added: “After record turnover and project achievements, we are proud that the founders of our business still actively support and mentor our team and our focus.
“That experience is key to what has shaped the last 50 years, and I pay tribute to Brian and Lilian, our founders, for all they have done and continue to do.”

