Inside Housing – Home – Vistry appoints regional boss as chief executive officer

In a statement on Mr Daniels’ appointment, the house builder stressed his experience with partnerships and “strong working relationships” with large councils and housing associations.

It said the appointment followed a multi-year CEO succession and development process, supported by external advisors, which considered internal and external candidates.

Mr Daniels said he is “honoured” to be made CEO. He added: “I see first-hand the pride and passion that our people bring in delivering the high-quality, mixed-tenure homes this country so badly needs.”

He said the group’s objectives set out in its 2025 results, including improving cash generation and open market sales, remain an “absolute priority” in the upcoming year.

Mr Daniels also highlighted the developer’s record as an “industry leader” in affordable housebuilding.

He continued: “We have a unique partnerships model [and] strong relationships with our partners, and the benefits of our approach will be central to realising our clear potential and creating long-term value.”

In his previous role, Mr Daniels oversaw 10 of the group’s regions and a thousand staff members based across the UK. 

He formerly held senior regional roles in the Midlands at Countryside Partnerships, which was acquired by Vistry in 2022.

Rob Woodward, who will become Vistry’s new chair next month, said: “Adam is a proven leader, clear thinker and strong operator.

“I am looking forward to working closely with Adam, our CFO Tim Lawlor and the rest of the executive leadership team to ensure we maximise the strengths and opportunities of the group’s mixed-tenure partnerships model. 

“The board is confident that Adam’s collaborative, values-led approach will leverage Vistry’s unique partnerships capabilities, resources and highly talented people to deliver on the group’s clear potential and create long-term value for all stakeholders.”